It doesn’t matter how many places you’ve planted your flag in, each one is different. However, sometimes you come across a destination that is truly in a league of its own; and that’s how most travelers feel upon arriving in Morocco!
A literal kingdom, navigating Morocco goes beyond strolling cobblestone streets and seaside promenades. There, bustling markets are filled with every spice known to man. Desert dunes lead to ramparts as old as time. And mountain passes reveal cultures hidden yet never forgotten. This is why every discerning adventurer to this North African wonderland can always benefit from some extra insight. And Morocco by Travelive has some that will ensure your clients are ready to rule its lands like their own!
Travel Essentials — Foundations of Moroccan Majesty

Before your clients wander through the souks of Marrakech or gaze over the blue streets of Chefchaouen, a few of these key insights will help open doors and allow for a smooth passage through Morocco’s esoteric lands.
- Currency: Morocco uses the Moroccan Dirham (MAD). Credit cards work well in most urban hotels, restaurants, and shops, but cash is king in smaller towns and souks. A stash of local notes ensures bargaining prowess when engaged in some quintessential haggling.
- Language: More often than not, you will hear Arabic and Berber; with some French adding a cosmopolitan touch in cities and business circles. And even though English is becoming more common in tourist areas, a simple Arabic “Shukran” (thank you) or French (you guessed it) “Merci” can make you feel like a bona fide world traveler.
- Time Zone: Morocco follows Western European Time (WET), 5 hours ahead of Eastern Standard Time (EST). Note that daylight savings time can shift like the sands of the Sahara, so it’s advised to verify local time prior to heading out across the dunes.
Transportation Tips — Navigating the Kingdom

In a land where caravans once charted the desert and sultans built cities of gold, traveling through Morocco still feels like an odyssey across worlds. Whether you’re cruising from the High Atlas to the Atlantic coast or simply weaving through the medina’s maze-like lanes, here’s how to move like a local, gracefully, and with a hint of adventure.
- Driving: Morocco’s main highways are well-maintained and unsurprisingly scenic. Renting a car offers freedom to explore, but patience is key, as city driving can be a lively dance of horns, scooters, and pedestrians. An International Driver’s Permit is recommended, and in rural or mountain areas, take things slow; the views alone are worth the pace.
- Public Transit: Morocco’s rail network is wondrously efficient, particularly the high-speed Al Boraq train linking Casablanca and Tangier. Meanwhile intercity buses fill in the gaps, offering affordable access to smaller towns and desert gateways.
- Taxis: Two types reign supreme: petit taxis for short city rides (usually metered) and grand taxis for longer distances or shared journeys between towns. Always confirm fares in advance if there’s no meter, and keep small change handy, as it makes tipping smooth and smiles plentiful.
Cultural Insights — Grace and Good Fortune

Morocco’s culture, like its famed mosaics, is a vivid blend of beauty, faith, and deep-rooted tradition. A few thoughtful gestures can turn fleeting encounters into genuine, unforgettable moments and transform your travels from a regular visit into one filled with warm connections.
- Tipping: As in many parts of the world, generosity is appreciated. A 10% tip in restaurants is standard, while rounding up taxi fares or offering a few dirhams to hotel and service staff goes a long way.
- Dress Code: Morocco leans toward modesty, especially in rural or traditional settings. Lightweight, loose-fitting clothing keeps travelers cool and respectful. Women are advised to cover shoulders and knees when away from resort areas, while men should skip sleeveless shirts in conservative towns.
- Etiquette & Interaction: A friendly “Salam Alaikum” (peace be upon you) is the perfect greeting and is always met with warmth. Moreover, if you’re invited to share mint tea, never decline, as it’s both an honor and a genuine glimpse into Morocco’s heart.
Safety & Health — Serenity in the Sands

Morocco is one of North Africa’s most welcoming destinations, where hospitality flows as freely as its mint tea. Still, being prepared ensures the only surprises are pleasant ones.
- Emergency Services: Dial 19 for police and 15 for medical assistance. In tourist areas, English-speaking support is increasingly common.
- Travel Insurance: Comprehensive coverage is highly recommended, particularly for health, theft, or unexpected itinerary changes; for even the best-laid plans can be swayed by desert winds.
- Local Laws & Customs: Alcohol is available in licensed venues but best enjoyed discreetly. Drug possession, however, carries severe penalties. Always ask permission before photographing locals, especially in markets or rural regions, where privacy is valued as deeply as tradition.
Practical Tips — Packing for Adventure and Beyond

Every journey through Morocco is a tapestry of contrasts. There, mountain chills, desert heat, seaside breezes, and sun-drenched medinas can make for a truly unforgettable yet also unpredictable journey. But with the following tips, you can ensure that your clients experience every aspect of this exciting destination in comfort and style.
• Connectivity: Wi-Fi is readily available in hotels and cafés across major cities, but for uninterrupted connectivity, a local SIM card or eSIM ensures smooth navigation through Morocco’s winding alleys and sweeping landscapes.
• Packing – When traveling through Morocco, versatility is key. Encourage your clients to pack:
– Jeans, shorts, or trousers
– Comfortable walking shoes for souks and kasbahs alike
– Scarves for visiting places of worship such as mosques or synagogues
– Light T-shirts and cotton shirts
– A sweater or microfleece for cooler evenings
– A swimming suit for riad pools or coastal retreats
– Smart attire for elegant dinners under desert stars
– Sunglasses, lip salve, sunscreen (high protection), and a wide-brimmed hat
In winter (December–March), temperatures can drop sharply at night, particularly in the desert. Therefore, it is advised to bring:
– A warm jacket (as temperatures can dip below 0°C)
– Layered clothing to adapt to the wide temperature shifts between day and night
A Kingdom to Call Your Own

With its timeless medinas, ever-shifting dunes, and mountains that whisper stories of centuries past, Morocco is a kingdom that rewards those who embrace it not just with the right wardrobe, but with the right spirit. Armed with these essential insights, your clients will move through its vibrant lands like experienced explorers, brimming with confidence, grace, and curiosity. And with Morocco by Travelive holding the keys, every door in this fabled destination stands ready to open.
Looking to become an expert in each of Travelive’s amazing destinations? Then check out some of our other Essential Travel Information articles!
